GLOBAL CHERY

Global Official Website

Independent Innovation

Over the past 20 years, Chery has always insisted on independent innovation, established R&D centers in China, Germany, United States and Brazil.

It also has established a global automotive R&D team of more than 5,500 people, thus gradually establishing the holistic technology and product R&D system. In this way, Chery has successfully created product brands such as Arrizo, TIGGO with cumulative global sales of more than 10 million units.

20+

Years of independent innovation

1500+

Sales Outlets in overseas market

100+

Countries / regions with export business

15 MILLION+

Global Chery owners

NO.1

China’s passenger car exports

Vision

Committed to being a diversified enterprise with global influence and competitiveness.

Missions

Innovation-driven, striving for excellence, aspiring to become a leading company in every field we enter.

Values

Pursue Practical Innovation, Commitment to Excellence, People-Oriented, Win-Win Cooperation.

BRAND CORE

Green

Low Carbon Materials, Eco-friendly Processes, Third-generation PHEV

Technology

Global R&D, Development Platform, Intelligent Driving, Intelligent Cockpit

Family

Safe and Reliable, Comfortable and Durable, Individual and Inclusive

Companionship

Customer, Emotional Connection Employee, Growing Together in Unity Partner, Ecological Win-Win Society, Honored in Public Welfare

Global Partnerships

Chery has implemented a globalization strategy since its establishment and has become the first passenger car company in China to export complete vehicles, CKD parts, engines, manufacturing technology and equipment to the global market.

In 2012, Chery and Jaguar Land Rover Motors co-founded the establishment of Chery Jaguar Land Rover Motors Co., Ltd., which is China’s first Sino-British joint venture high-end automobile company.

Chery is not only rich in traditional automotive core technologies, but also accelerating its embrace of the era of intelligent mobility. Up to now, Chery is cooperating with leading companies on intelligent technologies, such as Horizon Robotics, Huawei, iFly Tek, Alibaba, etc.

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